The phone rings while you’re on a job. Your AI receptionist answers.
The AI receptionist is a ready-made monthly service: it answers the calls you can’t, takes the enquiry and emails you the details. For enquiries, documents or a shared inbox, we build custom projects — one process at a time.
£79 a month · 1000 minutes · no setup fee · no VAT added
Order and configure your assistant online. Your paid month starts on activation; until then, you can ask for a full refund of your first payment.
Custom projects: from £1,450 per process, after a £395 process map.
One Tuesday, hour by hour.
Five moments where work normally gets stuck. For each one: what the system does, what you get and which service it belongs to.
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08:12
You’re on a job. Hands inside the kitchen cupboard.
A new customer rings.
The assistant answers the forwarded call, says it is the business’s AI assistant and takes the name, number, address, a description of the problem and a good time to call back.
AI receptionist £79
Email · 08:14
- Sarah P. · 07700 900123
- Leak under the kitchen sink
- 12 Station Road
- Call back after 4pm
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10:40
The tea break that isn’t going to happen.
Email: “How much for a bathroom refit?”
No room size, no address, no dates. The system lists what’s missing and drafts a reply with the follow-up questions.
Custom project
Enquiry brief
- Job: bathroom refit
- Missing: room size
- Missing: address and dates
- Draft reply waiting for you
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13:05
Your accountant is chasing the VAT return.
A supplier invoice with no VAT number.
The system doesn’t guess. It holds the document, opens a case and assigns it to the person who will sort it out.
Custom project
Case #0412
Statusneeds a decision
Reasonno VAT number
OwnerPriya
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16:47
Two calls at once. You take one.
The other is a customer who wants to book in.
The assistant checks free slots in the connected calendar and books the agreed type of appointment. The caller only hears a time once the booking has actually been saved.
AI receptionist £79
Calendar · Thursday
09:00–10:00 Boiler service · Mark D.
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18:30
Back at the office.
Instead of five missed calls — a log of the day.
Every step the system took is recorded. Purple marks what is waiting for your decision. Filter it and check for yourself.
You decide
- 08:12 Call: Call forwarded from the business number1:24 min done
- 08:14 Call: Enquiry: Sarah P. — leak under the kitchen sinkemail summary done
- 10:40 Enquiry: Enquiry: bathroom refitno room size or dates paused
- 10:41 Enquiry: Draft reply with follow-up questionswaiting for approval waiting for you
- 13:05 Document: Supplier invoice: no VAT numbercase #0412 · Priya paused
- 16:47 Call: Appointment booked: boiler service, Thu 9:00calendar done
- 17:20 Call: Question about opening hours — answered from approved information0:38 min done
- 17:55 Call: Caller asks for a quote on a roof repairpassed to you waiting for you
The most important feature is knowing when to stop.
Automation that guesses is worse than none. Every sitco setup has written-down points where the system hands the matter to a person. It doesn’t pretend to be a person, either.
- Quotes
- The assistant won’t give a price you haven’t approved. A request for a quote reaches you with the context of the call.
- Uncertain data
- No VAT number, an unreadable attachment, conflicting details — the system opens a case and asks instead of guessing.
- Commercial decisions
- The draft reply writes itself. Sending it is your call.
- Slots that don’t exist
- A customer hears a time only after it has been saved in the calendar. Not before.
Where would you start?
Calls are handled by the ready-made AI receptionist: a monthly price, a set number of minutes, ordered online. Enquiries and documents depend on how your business works, so they’re custom projects: we look at the process first, then quote. Pick a problem to see the right route.
A customer rings while you’re with another customer. You call back in the evening. They’ve already booked someone else.
- The assistant answers the forwarded call
- It takes the enquiry or books the appointment
- You get an email with the details
Quotes, diagnoses and unusual requests stay with you.
AI receptionist · ready-made
£79 a month · 1000 minutes · no setup fee · no VAT added
Order and configure your assistant online. Your paid month starts on activation; until then, you can ask for a full refund of your first payment.
The email looks promising. It’s just missing the dates, the address and what the customer actually wants.
- The email or form lands in the system
- A brief is created with the gaps listed
- A draft reply waits for your approval
A reply doesn’t go out on its own if it needs a commercial decision.
Custom project
from £1,450 per process · after a £395 process map
The demo uses fictional data. It saves nothing and sends nothing.
An invoice with no VAT number goes on tour: inbox, spreadsheet, WhatsApp. “Someone was going to check it.”
- A document or request arrives
- The system checks the data: “no VAT number”
- The case gets an owner and a status
When the data is uncertain, the system asks instead of guessing.
Custom project
from £1,450 per process · after a £395 process map
We’ll look at one process using a real example.
The most common and most honest place to start. The bottleneck usually shows up once someone writes down one ordinary week.
- Tell us what comes back every week
- We point to one process to start with
- We say plainly whether it makes financial sense
If a spreadsheet would do better than automation, you’ll hear that from us.
No commitment
A short enquiry and a straight answer
No “digital transformation” deck. Just your processes.
A project starts with one process.
Scope and timing depend on your data, your tools and your exceptions. So we look at the process first and quote second. How we work
- 1
Discovery
We pick the problem that is genuinely worth automating.
- 2
Process map
We agree the data, the rules, the exceptions and the expected result.
- 3
Build and test
We build the agreed scope and check it on real examples.
- 4
Controlled launch
The system goes live and your team can see what happens along the way.
- 5
Stabilise
We fix what the first weeks reveal — only then do we widen the scope.
First we agree where the data goes. Then the process goes live.
- Only the data that is needed. “It might come in handy” is not a security policy.
- Retention agreed before launch. What is kept, where and for how long — depending on the tools used.
- Providers named up front. If data leaves the UK, we tell you plainly rather than burying it in a footnote.

Who is behind sitco
If something isn’t worth automating, I say so. That is usually cheaper than an impressive system solving a problem you don’t have.
I don’t start with a tool. I write the process down first and check whether automation makes sense. If it does, I design the integrations and own the rollout — from the first test to running in your business.
Adam Sitkofounder, sitco
Which moment of that Tuesday do you know best?
That’s where we start. We’ll go through one process step by step and mark where the system has to stop. A few lines in the form is enough.
Or call +44 7822 000220 · email info@sitco.uk